Hi there! We’re Taylor and Nicole, sisters and the founders of Cooch.

The idea for Cooch began when Taylor got her period back after 2 ½ years following the birth of her first child. She was excited to switch to period underwear but couldn’t find a pair she truly loved. The cuts weren’t quite right, the leg openings didn’t fit comfortably, the fabrics felt off, and the styles left a lot to be desired.

Nicole had been dealing with the same frustrations and came to Taylor with an idea: why not create the perfect period undies ourselves? And just like that, we embarked on a journey to design underwear we actually wanted to wear—comfortable, stylish, and functional enough to rely on all the time, not just during your cycle.

After countless hours of designing, testing, and perfecting, Cooch was born. Made from soft, breathable bamboo and designed with thoughtful details, our underwear is here to support you through every chapter of life—whether it’s your menstrual cycle, postpartum recovery, menopause, or managing incontinence.

At Cooch, it’s about more than just underwear—it’s about creating products that feel good, fit well, and empower you every day. Thanks for being part of our journey.

Love,
Taylor & Nicole